Because SMART is very much about connection and shared experience, it was paramount we hit the right user experience for this group if we were going to successfully get them feeling comfortable enough to use the tool. Design and flow was absolute key for this project.
From a design point of view, the structure of SMART is very considerate to the users. Taking the lead from leading research on the user behaviour of those with severe mental health issues, we avoided taking users deep into the website by preferencing longer scrolling pages over deep, click-through navigation. This is known to reduce the fear of technology and feelings of claustrophobia.